by Sharon Oliver July 26, 2021 Comments3 Read See “I Want My MTV!” The Channel Turns 40 In August of 1981, MTV blasted off. And the way we “saw” (and heard) music was forever changed. Our salute to a cultural phenom. by John Visconti August 1, 2019 Comments5 Read MTV: When Video Killed the Radio Star…and Created Others August 1, 1981 created a huge shift in music. When MTV launched, it also launched the careers of the “veejays.” A fun book details those heady early days of music television.