A Christmas Calamity With Mog the Cat

Here’s a lushly and meticulously produced Holiday spot from Sainsbury in the U.K. and its agency Abbott Mead Vickers, another in our series of end-of-year spectaculars. Clocking in at 3 beautiful animated minutes, this lovely piece follows the adventures and misadventures of Mog, the family cat, on the eve of the family celebration. Disaster ensues — as does a touching resolution well suited to the season.

For a behind-the-scenes look at the production and the author of the Mog books, check this out

– Steve Harty