Advertising for American beer brands, once exceptional (or at least notable; remember “Whasssupp?”) has been watered down nearly as much as the suds themselves. In fact, some brands have forfeited the high ground of competing on taste or ingredients and mistakenly believe that changes in can technology or throwback bottles will somehow surmount the lack of product quality. Fortunately, worldwide brands are more full-bodied in both their substance and their advertising. Suppose Australians care about their beer? In that case, no surprise that Aussie beer advertising is regularly exceptional. Check out this imaginative spot humorously employing all the clichés of ‘80s car chase films – without a car.
Photo Credit: Image of beer in glass mug courtesy of Pixabay.