1968: The Year The Supremes Out-Guitared The Beatles

beatles supremes guitar

In music, just like everywhere else, if you slice data thin enough, you can get some pretty interesting results. Take a look at Exhibit A below for instance. This chart shows that for one year at least, the Supremes defied preconceptions by featuring more guitar in their number one hits than The Beatles did. Behold 1968! Obviously, an explanation is in order… After all, how on earth can this be? The Supremes were a vocal group! The Beatles were so much more. Indeed they were — but let’s dig deeper. (Something I’ve done repeatedly through my Number One with an AXE! ebook series which focuses on guitar work in America’s number one hits.)

On one hand we have The Beatles who famously wrote and played their own songs, and featured two good-to-great guitarists in George Harrison and John Lennon. (Not to mention Paul McCartney, but let’s not drift). Across the pond at Motown Records, The Supremes — singers Diana Ross, Mary Wilson and Florence Ballard — were backed by a stable of Detroit-based studio musicians known as the Funk Brothers, whose alumni include guitarists Dennis Coffey, Ray Parker Jr. and several others. Both groups used guitars in their number one hits. But, as the chart shows, their guitar trajectories are quite different. Here now is a year-by-year comparison of guitar usage by the two biggest pop music groups of the ‘60s. Each song is followed by a guitar score that evaluates riffage, rhythm playing, fills and solos. (Overall possible minimum score: 0; Overall possible maximum score: 40).

1964: Fab Four Domination
The Beatles come out with axes blazing while The Supremes use just a tad for some rhythm.

The Beatles: “I Want to Hold Your Hand” (23), “She Loves You” (22), “Can’t Buy Me Love” (16), “Love Me Do” (5), “A Hard Day’s Night” (13), “I Feel Fine” (20). Average Score: 16.5

The Supremes: “Where Did Our Love Go” (3), “Baby Love” (2), “Come See About Me” (7). Average Score: 4

1965: More of the Same
It must be said, though: if this were a tenor sax comparison, The Supremes would be slaying!

The Beatles: “Eight Days a Week” (16), “Ticket to Ride” (19), “Help!” (19), “Yesterday” (8). Average Score: 15.5

The Supremes: “Stop! In the Name of Love” (2), “Back in My Arms Again” (2), “I Hear a Symphony” (2). Average Score: 2

1966: The Gap Closes!
The Beatles use quite a bit less guitar; The Supremes use quite a bit more.

The Beatles: “We Can Work It Out” (6), “Paperback Writer” (14). Average Score: 10

The Supremes: “You Can’t Hurry Love” (6), “You Keep Me Hangin’ On” (12). Average Score: 9

1967: The Gap Approaches Zero!
Both groups use a bit less guitar, and it’s practically a tie.

The Beatles: “Penny Lane” (1), “All You Need Is Love” (8), “Hello Goodbye” (11). Average Score: 6.67

The Supremes: “Love Is Here and Now You’re Gone” (4), “The Happening” (9). Average Score: 6.5

1968: The Supremes Surge Ahead!
Each group had only one number one hit this year. The old sports adage comes to mind: “On any given day, any team can beat any other team.” Or something like that.

The Beatles:“Hey Jude” (6). Average Score: 6

The Supremes: “Love Child” (13). Average Score: 13

1969: The Beatles “Get Back” in the Lead
The Beatles roar back with a double-sided number one release, but they need the points because the Supremes put forth their strongest guitar effort yet.

The Beatles: “Get Back” (21), “Something” (30). Average Score: 25.5

The Supremes: “Someday We’ll Be Together” (15). Average Score: 15

In 1970, The Beatles would have two more number one hits: “Let It Be” and “The Long and Winding Road,” and then break up. As for The Supremes, they would never hit number one again. Diana Ross went solo in January 1970, and the group continued with changing personnel until 1977, when they disbanded. “Someday We’ll Be Together” was the final number one hit of both the band and the ‘60s. Guitar-wise, there are two heartening takeaways from the number one hits of these two iconic groups: Motown and the Supremes slowly but surely embraced the guitar as the ‘60s progressed, and The Beatles returned to their guitar roots at decade’s end.

Be sure to watch for my next article: “Why Herman’s Hermits were Vastly Superior to Zeppelin.” (Kidding!)

Michael Rays

PS. Check out our interview with Michael Rays to learn more about his excellent series of e-books Number One with an Axe or read his piece on the Great Guitar Drought of 1960-1963.

Supremes and Beatles photos courtesy Getty Images

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1 comment on “1968: The Year The Supremes Out-Guitared The Beatles

  1. If you look at this statistically, I guess I see your point. And sure, Motown had some great players. (James Jamerson was recently voted best bass player ever by a bass mag.) But really, it’s somewhat of a specious argument. Other than say, musicians, if you asked any casual (or even huge) fan of both these bands, no one is gonna say, “You gotta hear the guitar in Love Child” (or whatever.) But everybody knows “Revolution,” or “Something,” or “While my guitar gently weeps.” So yeah, plenty of pop music has guitars. But as you point out, they also have saxes but no one (I trust) is comparing that to John Coltrane’s output.

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